Marketing

Within the EBA Member Products & Services Project core activities of the EBA member companies engaged in Marketing sector are systemized in the analytical table with separate Excel worksheets as follows:

• MARKETING (TRADE) SERVICES (Research and monitoring; Audit (ad campaign); Trade marketing audit (price, presence, stock, competition etc.); Merchandising; BTL)
• PRODUCTION (Advertisement production (Outdoor; TV; Radio; Internet; Press; Web-design, multimedia; POS material, souvenirs))
• MEDIA PLACEMENT (Advertisement placement (Outdoor; TV; Radio; Internet; Press)).

Please click here to access analytical table of the Marketing sector. Last update: 26/04/12.

Please keep us informed about any changes of the info you've provided us with in the frameworks of the Project.